Don’t Get Left Behind on Innovation

By: Luis Gallardo

If the innovations of 2014 have proven one thing, it’s this: We are living in the future. With the announcement of the Apple Watch and with Google Glass hitting the market, technology is clearly picking up speed, and there’s no sign of it slowing down.

Although becoming innovative is crucial for companies in 2015, getting there isn’t easy. When prioritizing innovation this year, allow these three tips to guide your efforts:

• Be vigilant and flexible. Remember that the status quo is no longer acceptable, no matter how well a company is faring in today’s market. Always be aware of the changing climate to identify potential challenges and opportunities and be ready to adapt.
• Look for creative applications. Applying old concepts to new industries has been key to innovation in nearly every industry. We’ve seen Nespresso fuse coffee and luxury, and even McDonald’s adopted Ford’s production model to make hamburgers.
• Empower your employees. Companies rely on their workers to inspire innovation, and that includes founders and people without a Ph.D., MBA, or scientific background. Your staff members are one of your greatest resources. They hold intimate knowledge of your company, so it’s vital that you make them feel comfortable sharing their ideas and innovations.

There are many exciting business and technology innovations ahead, and that can feel daunting. But by keeping an eye on emerging trends, you can use them to your advantage, building knowledge, credibility, and revenue this year.

See this and other newsletter articles at http://amt-mep.org/files/3014/2506/1381/2015-03.pdf

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